Saturday, February 24, 2007

Misdials mean free sales!

Wrong numbers are usually considered a nuisance and in large numbers can be a royal pain in the neck. But what if you could get wrong numbers that were looking to purchase something from your competitor? I think that might change your attitude toward wrong numbers a little.

I’m going to show you a really cool hidden feature of our Keyword Lookup system that will help you find phone numbers that can send you a continuous stream of leads. All you need to do is enter your competitor’s phone numbers and we’ll show you all of the numbers that are one digit away from their number.

Write down one of their numbers and reverse the last two digits and dial it. If anyone answers it ask if this is the competitor who’s number it’s similar to and when they say no, ask if they get many calls for them. If they say yes, you know the other misdials will probably get wrong numbers too. If you can make a friend with them you can probably even give them your number and stay in touch with them. A Christmas card and birthday card each year might even guarantee that they give those callers YOUR number instead.

Go to our Advanced Keyword Lookup at http://www.TollFreeNumbers.com/more_info.shtml and in the keyword section enter the 7 digits of your competitor’s advertised toll free number followed by a space and then “(Z?)” where the ? is the third digit of the area code (ie 0, 8, 7 or 6). So if your competitor advertises 800-123-4567, in the Keyword box you enter 123-456 (Z0). You can put as much as you want in, one per line. You’ll get a list in about three minutes of all of the numbers available or that are going to be available. We’ll even redo the research for you every month.

Warning: Once you try this even once, it’s very easy to get addicted. You’ll start to notice the competition’s phone numbers everywhere and you may wind up with more leads than you know what to do with. Don’t go too crazy though, stick to your direct competitors and try to make the numbers go to different lines so that you can measure their effectiveness, because some numbers will wk much better than others.

This works best for gorilla marketers who compete with large advertisers in industries that have a high value per sale or lead. The more they advertise their number, the more leads you’re going to get. And the best part about it is that they will probably never even know you’re doing it. I’ve even talked to sales representatives who do this with the main company number. And if they do find out, there’s nothing they can really do even if they wanted to. You didn’t mislead anyone or make them use and advertise their number. And it’s probably not worth the expense to change all of their advertising.

A friend has a number one digit away from a large mortgage company and he gets about 100 leads per month from it. All he does is take down the customer information and gets paid $20 per lead. That’s not a bad little side line business, with no advertising or expense at all except answering a few calls. Oh, and you might want to put in your own advertised numbers too. You’d hate to find that your competition is doing this to you!

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