Monday, January 29, 2007

Important 800 Lessons

Some people think it's helpful to put the local number in your advertsing as well as the toll free number. One down side of this is that you may not realize if your toll free number isn't working. And that can cause an even bigger problem. Whatever you do, do NOT let your toll free number be disconnected for months.

A customer recently called because they just realized that their number was disconnected. Unfortunately they didn't realize that it was disconnected for four months and one week. And like clockwork, the number came out of the disconnect aging process after four months and 7 minutes later it was taken by a phone sex company.

This is a HARD lesson to learn. But it's important to repeat and try to help others to avoid this, so here are the lessons we need to learn from this.

1. Always dial your toll free number BEFORE you put it into new advertising.
2. Dial your toll free number periodically just to make sure your toll free number is NOT disconnected for an extended period of time.
3. Use our free monitoring service to make sure your own number is never disconnected and it'll also show you if any of the other area code versions are disconnected too.
4. If you have any problems with your toll free number, call me right away. Don't wait months because if someone else takes it after it goes through the aging process there's very little anyone can do.

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